Rochester Regional Health Flower City Challenge

Rochester Regional Health Flower City Challenge

Explore the vibrant city of Rochester, NY, through the Rochester Regional Health Flower City Challenge. This event offers in-person and virtual options for the Half Marathon, Wegmans Family 5K, and Kids 1/2 Mile — with wheelchair divisions for the 5K and Half Marathon. Participants receive a finisher medal and a printable finisher certificate; apparel is provided (cotton T-shirts for the 5K and Kids Race, long-sleeve tech shirts for the Half Marathon).

Course

The half marathon route travels through the Susan B. Anthony home & neighborhood, downtown, the East Avenue mansions, Park Ave, Highland Park area, the University of Rochester campus, and the Genesee River Path, returning downtown via the Frederick Douglass / Susan B. Anthony Bridge. The 5K starts and finishes at Parcel 5 and highlights downtown sights. Start/finish and the athlete village are at Parcel 5 (near Blue Cross Arena), with a post-race party on site.

Schedule (Race Day)

• Half Marathon: 7:30 AM
• Wegmans Family 5K: 7:40 AM
• Kids 1/2 Mile: 10:30 AM

Virtual / Result Submission Window

Virtual participants may complete and submit results between 7:00 AM on Sunday, April 27, 2025 and 11:59 PM on Sunday, May 4, 2025.

Registration & Pricing

• Half Marathon: $96.40
• 5K: $38.10
• Kids 1/2 Mile: $15.84

Packet Pickup

Friday, April 25 — 12:00 PM to 6:00 PM and Saturday, April 26 — 10:00 AM to 4:00 PM at Fleet Feet @ The Armory (155 Culver Rd, Rochester, NY 14620). Race day packet pickup at Parcel 5 (athlete village) from 6:30 AM to 7:15 AM.

Awards & Perks

Medals for all finishers, event swag, and personalized certificates. The event is part of the Four Season Challenge — additional medals and recognition for challenge participants. Enjoy the post-race party at Parcel 5.

Logistics & Contact

Parking is available at Parcel 5. Bring your registration confirmation and ID for packet pickup. For questions and policies (including refund/transfer rules), visit the event website or the race director contact on the event site.